Who Is Your Target Audience?

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Every week at least one filmmaker emails me with something like this: “I made a movie and we just won best picture at a regional festival you never heard of! In this movie marketing article, find out how I respond.

How To Finance Movies With VOD Sales Projections

VOD Sales Projections

Because distribution was once discriminatory, many first time independent feature filmmakers had to hold their breath in hopes their movies would get into a film festival, buil buzz, and (hopefully) garner a great distribution deal, complete with a cash advance. But that is an outdated model.

Essential Advice For The Modern Filmmaker

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Talk to any filmmaker about distribution and they will tell you the world has changed. Gone are the days when you simply made a movie and sold it to the highest bidder. These days everybody is making backyard indies. And the market is saturated with a never ending supply of mediocre movies. Suffice it to […]

Why You Need To Sell Movie Merchandise

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After you make your movie, people will email asking when it’s available. This period of time is called the social window. It’s the time when your fans are most eager to buy your movie and tell their friends about it. And you will know you’re in the social window when you find yourself communicating this […]

Film Acquisitions

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In the old days, the model of film acquisitions meant that you would give up your film to a distributor for years at a time, in exchange a cash advance and a back-end percentage. You would then move on to your next project and the distributor would send you a quarterly statement. This film acquisitions […]

Get Your Movie To Market Fast

Get Movie To Market

When news of our first feature went viral, thousands of raving fans flooded our website. At the time we were Ill-equipped to handle the influx. We had no lead capture system in place and our social media strategy was non-existent. And because we were so focused on landing a dream distribution deal, we had no idea […]

DVD On Demand and Video Downloads

DVD

Today’s question comes from a filmmaker who is puzzled over how to sell his movie. Since the world of video on demand distribution is changing the ways in which movies are seen and sold, having a solid distribution strategy that you can implement is essential for success. Question: When deciding on how to sell your […]