When I published my article on leveraging VOD sales to finance your movie, I had no idea that a simple internet marketing formula for filmmakers would be such a polarizing issue. I can’t tell you how many Los Angeles based movie producers responded negatively through email. One guy even told me my grammar sucked.
Take a look at your trailer. Is your trailer congruent with your hook and the marketing elements we covered earlier? If not, I suggest you recut and refine your trailer to make sure your marketing message is consistent. In doing this you will have to find the balance between showing enough to sell your movie and giving away so much that you spoil the story. And since your movie trailer will be posted on various websites, you should also add a title card with a link to your movie website.
One of our Filmmaking Stuff readers asked: “Can you make money with digital distribution?” “As a filmmaker, I would like to make a living making movies. There is all this talk about selling movies online, but I can’t find any numbers to reflect how many films people can sell on sites like Amazon, Hulu and … Read More