By now you’ve heard of crowdfunding. But the little secret that nobody is talking about is this – Not all movie projects will get fully funded by the crowd. BUT. . .
Without a defined market or an established sales channel, it is difficult to justify financing, which makes it very difficult to pay cast and crew – which, by the way, makes it difficult to produce a movie.
While it’s safe to provide projections – any investor with any business experience will understand that each project carries it’s own risk to reward ratio. Your goal as a filmmaker is to help mitigate these risks as best you can.
As a result of lower priced production equipment, coupled with non-discriminatory distribution, YOU can make, market and sell your movie this year and you don’t need to ask permission.
As a filmmaker, getting movies made, seen and sold sometimes seems impossible. And if you haven’t yet made your first feature, sometimes it’s easy to get caught up in all the reason’s why it can’t be done.
A lot of filmmakers (who do not have website traffic) are being fed the idea that “content enablers” will magically source an audience. When I wrote the post about website streaming, I did so more in response to the never-ending slew of emails I get from various PR firms trying to push the next streaming gizmo for indie filmmakers – none of which solves the blatant problem of actually getting enough people to watch the movie…