In movie marketing, there is this phrase I really like: "Marketing to everybody is marketing to nobody and niches will make you riches." And while not every movie is guaranteed success, it is much easier to find your audience … [Read more...] about What is Your Filmmaking Niche?
When I was working in film distribution, one of my jobs included pitching a catalog of titles to the El Rey Network. Talking with those guys was surreal in a sense, because I remember reading (and being inspired by the … [Read more...] about Are You A Rebel Without a Crew?
If you're making short films, sooner or later you're gonna start brainstorming ways to make your first feature film. This makes sense. As an ambitious filmmaker, it's normal if you want to continually challenge yourself. At … [Read more...] about How To Make Your First Feature Without Going Bonkers
When deciding on a business, some people choose filmmaking. Other people open frozen yogurt shops. I should know. Thanks to the frozen yogurt shop (near my house), I've eaten a TON of frozen yogurt over the last year. And … [Read more...] about What If You Choose Filmmaking As Your Small Business?
Filmmaking rejection sucks. Sometimes you pitch and idea and it falls flat. If you're new to filmmaking, you may feel as though a failed pitch is the end of your career. But it's not. As with all businesses, some concepts … [Read more...] about How To Deal With Filmmaking Rejection (Like A Pro)