While creating creating community around your title, building buzz and increasing your fan base is both challenging and fun, a lot of filmmakers have no idea how to get started. In this regard, one of your first steps is to determine if your movie is ready for the marketplace
In this article media mogul Phil Cooke discusses the importance of branding for filmmakers. Phil Cooke is a branding and marketing guru.
Today I am going to supply free marketing advice to filmmakers. (I always provide free advice of some sort.) But before you read another word, know this…
If you are interested in selling your film outside the US, this new film distribution book from Sheri Candler and the Film Collaborative should help you.
In this guest filmmaking article, producer Doug Gritzmacher outlines the grass roots movie marketing strategy his team utilized for Soldiers of Paint A …
Tommy Stovall is an independent filmmaker who has produced two feature films and is gaining notoriety in the indie film scene. His current …
Because I’ve written a few books about screenwriting I sometimes get questions from people just starting out on their careers. One query that has started coming up more often recently is whether it’s better to chase the Hollywood dream or get involved with indie films, including ones made for the web…
Regardless of distribution technology, your audience still values the visual representation of your movie as a tangible product. And in ways akin to marketing an eBook via Amazon Kindle, you still need a killer design to represent your movie.
I spoke at the UCLA film school and I got the impression that the next generation of filmmakers are open to new ideas, and new ways of making movies. Thanks to familiarity with YouTube as well as access to affordable production equipment, many modern filmmakers are embracing accessible, non-discriminatory distribution channels without hesitation or excuses.
I love Kevin Smith’s attitude towards modern movie distribution. If you’re like most independent filmmakers, what Kevin was able to accomplish from his days of Clerks has been amazing. Back then, he not only dreamed the Sundance Dream, but he realized the dream as well.
I get excited about Video On Demand and the various popular internet marketplaces like iTunes and Amazon, is because movie distribution is no longer discriminatory. This means that you can actually control your own business and marketing plan.
For Los Angeles based fimmakers looking to take their show to business, I recommend checking out the next Norman Berns workshop. In this full-day, hands-on instruction, you will gain experience on scheduling, budgeting, business plans, ptiching, fundraising and distribution.
As a result of lower priced production equipment, coupled with non-discriminatory distribution, YOU can make, market and sell your movie this year and you don’t need to ask permission.
Jon Reiss and Sheri Candler stopped by Filmmaking Stuff a few months back to discuss the new role of the PMD. For those of you who aren’t aware of the term – PMD stands for producer of marketing and distribution. It’s a phrase Jon Reiss coined in his filmmaking book called Think Outside the Box Office.
If you’re a filmmaker with a movie… Before you accept some crappy distribution deal from a traditional movie distribution company – you might benefit form the following audio download. In this audio, I provide steps you can utilize to sell your movie without the middle-man.
We’ve all heard many horror stories from filmmakers who were thrilled to find a distributor for their film only to find the film was mishandled, shelved or the company went under with no recourse for the filmmaker to claim their rights back. There are also distributors so coveted for their professionalism and skill at finding the right audiences for their titles that everyone wants to work with them.
I believe video on demand distribution represents freedom for filmmakers. While there are many great sales agents and distributors, I am totally bothered by the sales agents and middle-men who have taken a bottom-feeding approach to VOD. These jerks make a living trying to sucker unsuspecting filmmakers into long term video on demand deals that suck. I put together the following video to express my disgust and also provide a new hope. As a modern moviemaker, there has never been a better time to make, market and sell your movies without the middle-man.
I interviewed Nathan Wrann because he serves as a good example for any filmmaker who ever wanted to make movies without making excuses. In our talk, you’ll get down and dirty tips for no-money productions, promotion, marketing and distribution. This is a man who doesn’t care about reviews. This is a filmmaker who wants to do meaningful work that is unique.
Many filmmakers must take charge of their own publicity and distribution. One trick that I utilize is frequent press releases. In the past, the idea of using press releases frequently may have been a borderline no-no. The common thought was, traditional journalists would see your “news” as noise.
“If you want to make a living making movies, you need to realize that your library and the subsequent audience you source (over your career) are your major assets. And, as a result, your most important filmmaking focus (aside from doing good work) is to acquire and keep a customer,” he emphasizes.
Earlier this week, I caught wind of an indie production company based in Australia called Rapidfire Productions. This is a production company that operates as a self sustaining modern moviemaking business. They develop movies, get money, make their movies and through their own distribution arm, the company reaches the masses.
As a feature filmmaker, one of the biggest problems YOU have is finding a traditional distribution deal (that actually makes sense) for your movie. With each passing day, we get closer and closer to a world where DVD sales channels are being replaced by video on demand. And while we are not there yet, after spending the greater part of last weekend watching streaming content on NetFlix and Hulu, I am now of the opinion that the days of DVD distribution are numbered.
One of the most important filmmaking strategies you must adopt in this era of modern moviemaking is a long term perspective. In years past, filmmakers focused on making one movie, selling it and then moving on to the next movie.
Filmmaking is changing. Like it or not, if you want to make a living making movies, you need to learn about the business side of independent movie making. And if this is your first time on filmmaking stuff, you are reading step 4 of a 7 part series on how to sell your movie How To Sell Your Movie On iTunes, Amazon and Netflix For Maximum Profit.
Peter Broderick is President of Paradigm Consulting which helps filmmakers and media companies develop strategies to maximize distribution, audience and revenues. Earlier this week, Peter stopped by Filmmaking Stuff to talk about the the new world of distribution and how filmmakers can navigate the ever changing landscape of independent filmmaking.
Since publishing the modern moviemaking manifesto, some of you have written, requesting an online community where you can share ideas with other filmmakers involved in our movement. So I have taken the initial steps to creating the modern moviemaking community. If you want to be among the first to know about it (because it’s exclusive), make sure you get on the list.
The world of filmmaking is changing. I believe we are in one of the biggest paradigm shifts in this industry, ever. In short, production is less expensive than ever, and distribution options are wide open. To help you navigate this ever changing brave new world of filmmaking, I am giving away downloadable copies of my free filmmaking book.
In the issue, you’ll get a whole bunch of useful movie making information, including the 25 Must-Have Movie Making Apps, information on HDSLR camera as well as a great interview with Roger Corman. Los Angeles based producer Jason Brubaker provides solutions for self distribution.
When your in the filmmaking process, getting a website up and running is one of those things that filmmakers oftentimes forget. Please don’t. Given the ways in which distribution is changing, having a great website for your movie is probably one of the most important aspects of your eventual movie marketing campaign.
A few years back, while flying aboard a loud propeller driven airplane somewhere over the snow capped mountains of Colorado, I heard the …