How To Create A Movie Marketing Plan

movie marketing plan

The Filmmaking Stuff Movie Marketing plan is designed to help you design a low cost, grass roots marketing strategy for your movie project. While there are no guarantees that your movie will become the next viral, breakout hit, doing something is better than letting your movie collect dust. Our goal is to provide you with a cost effective plan that you can implement over a … [Read more...]

What is Your Filmmaking Niche?

filmmaking niche

In movie marketing, there is this phrase I really like: "Marketing to everybody is marketing to nobody and niches will make you riches." And while not every movie is guaranteed success, it is much easier to find your audience when you choose a filmmaking niche. What is a filmmaking niche? It's making a movie for a small slice of a larger audience. For example, let's say you … [Read more...]

Basic Movie Marketing Strategy

movie marketing strategy

What is your movie marketing strategy? This is one of the first questions I ask filmmakers whenever I put on a talk. And the reason I ask the question is simple. We need to solve a major filmmaking problem. But before I tell you about some of the awesome solutions out there - I want to first tell you about the problem. . . . And this is a problem many filmmakers don't … [Read more...]

How Many Films Can You Sell?

Movie_Museum_of_the_Philippines_2

One of our Filmmaking Stuff readers asked me a question worth sharing: "As a filmmaker, I would like to make a living making movies. There is all this talk about selling movies online, but I can't find any numbers to reflect how many films people can sell on sites like Amazon, Hulu and iTunes. Can you help? I mean, how many films can you sell?" Having spent the last six … [Read more...]

Filmmaking Hobby or Business

As a filmmaker, when you set out to make your movie - you have to think of the process like a business. You are creating a product.You are going to take your product to market. And if the stars align, you will sell your product. To do this, you need to plan your marketing strategy from day one. How will you reach your target audience and sell enough units to recoup your … [Read more...]