Why? Because most prospective movie investors will come from other industries. And knowing how to talk in the language of traditional business will go a long way towards helping you communicate your proposition.
Where do we differ? The goal of the indie filmmaker and traditional businessman are the same – to produce, market, sell and distribute a product.
Problem is – when it comes to creating a movie, most filmmakers focus only on the production. And therein lies the problem.
Without any idea how to market, sell and distribute your movie – why the heck should anybody take you seriously?