Take a look at your trailer. Is your trailer congruent with your hook and the marketing elements we covered earlier? If not, I suggest you recut and refine your trailer to make sure your marketing message is consistent. In doing this you will have to find the balance between showing enough to sell your movie and giving away so much that you spoil the story. And since your movie trailer will be posted on various websites, you should also add a title card with a link to your movie website.
sundance
Warning: Poorly Run Film Production Can Sour Your Career
Picture this! A new filmmaker begins their very first film production. He’s already living in the corner of someone’s kitchen, trying to scrape together a few bucks to eat while also working towards a career making movies. So when he lands a gig working on set as a production assistant, he’s super excited. But then things go south. The production manager quits […]
Back From Sundance
I’m back from Sundance. This was one of those trips that you don’t plan. But when you get a call from the Utah asking…
Are You Making These Mistakes In Filmmaking?
Independent moviemaking has changed forever. If you are still holding out for the Sundance dream, you are wasting your time. What is the Sundance dream? It’s the thought that you’ll make a movie, get into Sundance and garner a gazillion dollars…
Keven Smith talks Movie Distribution
I love Kevin Smith’s attitude towards modern movie distribution. If you’re like most independent filmmakers, what Kevin was able to accomplish from his days of Clerks has been amazing. Back then, he not only dreamed the Sundance Dream, but he realized the dream as well.
