One secret I utilize is frequent press release submissions. Years ago, it was advised that you only wrote and submitted press releases when you had something newsworthy to say. But these days, in addition to targeting traditional news outlets, most press releases are included in search engine results. Without getting overly technical, this means for a very small amount of money, submitting one press release complete with links to your website can increase your web footprint.
Filmmaking is changing. Like it or not, if you want to make a living making movies, you need to learn about the business side of independent movie making. And if this is your first time on filmmaking stuff, you are reading step 4 of a 7 part series on how to sell your movie How To Sell Your Movie On iTunes, Amazon and Netflix For Maximum Profit.
Or it may be that in the middle of my script things drag along too slowly–a common problem of first drafts. In that case, reminding myself that the traditional story model calls for escalating conflict can lead to better consideration of how I can add incidents that ramp up the tension and drama.
If you want to be successful as a filmmaker, you need to learn business. And I’m not just talking the movie business, but business in general. Depending where you go for money, you may have to pitch your movie idea to a soap manufacturer. Are you prepared to explain your movie business with general business terms like: cash flow, rate of return, asset, income and expense, revenue, profit and loss?
When I was in college, I took a sales job, selling spas at local carnivals to raise money for my first 16mm film.
If you make a mistake, fess up to it fast. Make amends. In Hollywood, relationships are everything.