see Kevin Smith as the guru who is able to take his fan base and monetize it in a way that makes sense and doesn’t make anyone feel ripped off. We’ve also seen the recent success of comedian Louie C.K. and his comedy special that he sold exclusively and independently online which grossed over a million dollars.
Jon Reiss and Sheri Candler stopped by Filmmaking Stuff a few months back to discuss the new role of the PMD. For those of you who aren’t aware of the term – PMD stands for producer of marketing and distribution. It’s a phrase Jon Reiss coined in his filmmaking book called Think Outside the Box Office.