7 Lies Film Distributors Like to Tell Filmmakers
In this filmmaking article, distribution executive Jason Brubaker shares 7 lies distributors like to tell filmmakers.
In this filmmaking article, distribution executive Jason Brubaker shares 7 lies distributors like to tell filmmakers.
YOU are now responsible for marketing, promotion and distribution of your movie. And inline with this strategy, you must view regional and second tier festivals as an opportunity to build your audience list. But instead of handing out postcards to other filmmakers, your marketing strategy will be smarter.
If you’re looking for film distribution article, LA Producer Jason Brubaker shares new rules for how to sell your movie.
Because distribution was once discriminatory, many first time independent feature filmmakers had to hold their breath in hopes their movies would get into a film festival, buil buzz, and (hopefully) garner a great distribution deal, complete with a cash advance. But that is an outdated model.
What we are experiencing is the film industry equivalent of sweat shop labor flooding the market with cheaply produced product. And as a result of these diminished margins, filmmakers must now think in terms of volume. So instead of putting 100% focus on simply making one movie, the model must now involve planning for, and creating a library for a minimal budget.
Your filmmaking “Audience List” is your most important asset. And let me give you 5 reasons ALL filmmakers should start building their audience list (based on our mistakes) today!