For those of you who are adding your own thoughts to the Modern Moviemaking Manifesto, what I’m proposing is easier said than done. It is easy for me to talk about the success of our first feature. It is much more difficult to admit that our second feature bombed miserably.
Traditional film distribution has been disrupted. Digital has replaced physical and video on demand has become the primary way to sell your films. These days you have options. You may choose to sign a traditional deal or you can leverage digital aggregators to get your film into popular platforms like Amazon, iTunes, Google Play, FandangoNOW, Netflix and more. So before you decide on your film distribution strategy, make sure you take time to research your options. The following articles will help you.
Take a look at your trailer. Is your trailer congruent with your hook and the marketing elements we covered earlier? If not, I suggest you recut and refine your trailer to make sure your marketing message is consistent. In doing this you will have to find the balance between showing enough to sell your movie and giving away so much that you spoil the story. And since your movie trailer will be posted on various websites, you should also add a title card with a link to your movie website.
When I published my article on leveraging VOD sales to finance your movie, I had no idea that a simple internet marketing formula for filmmakers would be such a polarizing issue. I can’t tell you how many Los Angeles based movie producers responded negatively through email. One guy even told me my grammar sucked.
One of our Filmmaking Stuff readers asked: “Can you make money with digital distribution?” “As a filmmaker, I would like to make a living making movies. There is all this talk about selling movies online, but I can’t find any numbers to reflect how many films people can sell on sites like Amazon, Hulu and […]
In this article, indie filmmaker Jason Brubaker explains the importance of audience list building and email marketing for movies.
By now you’ve heard of crowdfunding. But the little secret that nobody is talking about is this – Not all movie projects will get fully funded by the crowd. BUT. . .