When news of our first feature went viral, thousands of raving fans flooded our website. At the time we were Ill-equipped to handle the influx. We had no lead capture system in place and our social media strategy was non-existent. And because we were so focused on landing a dream distribution deal, we had no idea [...]
If you ever wondered how to get film distribution, you’re not alone. When I started filmmaking, things were haywire. Accessing the marketplace was impossible without a distribution deal. And most movies never garnered a distribution deal that made any business sense. If you were lucky enough to get a deal, odds were good the deal [...]
Since starting Filmmaking Stuff I have seen the entire independent community get turned up-side-down. Inexpensive production technology coupled with modern forms of video-on-demand distribution has changed the way movies are made, marketed, seen and sold.
When I started participating on film festival panels, filmmakers used to ask how to land a distributor, how to get a good film distribution deal or how to live happily ever after. But over the last two years, the narrative has changed significantly. Filmmakers are now asking questions about how to market and sell their own movies, without the middleman…
Today’s question comes from a filmmaker who is puzzled over how to sell his movie. Since the world of video on demand distribution is changing the ways in which movies are seen and sold, having a solid distribution strategy that you can implement is essential for success. Question: When deciding on how to sell your [...]
If you’ve been reading filmmaking stuff for any length of time, you know how much I avoid the words “self-distribution.” The reason I dislike the term is because it makes filmmakers lazy. It implies that somebody else is out there, ready and willing to distribute your movie. While this was the case many years ago, [...]
For a very long time the barriers to entry have prevented most filmmakers from having a career outside of Hollywood. And while one can argue that independent filmmakers have always existed, even the most independent of filmmakers relied on traditional Hollywood distribution vehicles…
