Three Tips For Digital VOD Distribution

Movies

The other day, I found myself in a passionate debate regarding Digital VOD Distribution. We were talking about the importance of building your own audience. Despite the fact that the entire world of movie distribution is shifting away from a physical product and people are now watching movies on their small devices - There are still some fuddy-duddies who believe we are … [Read more...]

Modern Moviemaking Manifesto

modern moviemaking manifesto

I am going to share the Modern Moviemaking Manifesto with you. After this, you're going to know yourself a little better as a filmmaker. And to get the ball rolling, I have a question for you: What's the biggest filmmaking failure you must avoid? Ok, this is gonna sound obvious... But the answer is: Making a movie NOBODY CARES about! (Which is sort of the same as making … [Read more...]

How To Design Your Movie Poster (For The VOD Age)

Design Your Movie Poster

How To Design Your Movie Poster is a guest post by film graphic designer, Ela Gancarz Having a good movie art is very important if you want to sell your film. And although the need to design your movie poster may seem secondary in digital distribution era, you should always consider that most video on demand marketplaces will require your art in a relatively large … [Read more...]

Who Is Your Target Audience?

Build Your Audience

The other day I posted this question to our Facebook Filmmaking Stuff community: "Who is your target audience?" The responses were varied. Filmmakers chimed in with everything from "tweens" to "adults over 30." Many filmmakers responded with the word: "Everybody!" While I love the enthusiasm, without much exception, defining your audience by age or gender is extremely … [Read more...]

Digital Film Distribution

jason-brubaker-digital-film-distribution

The demise of DVD distribution, coupled with inexpensive production technology has flooded the marked with cheaply produced, accessible movies. And for most filmmakers, basing an entire distribution strategy on outside studios “picking up” completed movies is silly. Digital film distribution is now a primary way movies are getting seen and sold. This paradigm shift makes it … [Read more...]