As a filmmaker, your audience is your business. Without an audience, you have no business. And as a result of internet distribution (and the inevitable demise of DVD retail distribution) you are responsible for sourcing your own audience. These are the new rules for film distribution, for your current movie as well as all future movies…
Have you ever had this thought: If I make my movie, I will sell it at Sundance and live happily ever after? If you have, you are not alone. The vast majority of first time feature filmmmakers dream of fame and fortune. It is what motivates them to make the impossible, possible. And while these delusions of grandeur coupled with advances in affordable production technology has made filmmaking accessible, it has also flooded the market. The supply of these cheaply produced movies has surpassed demand. The days of HUGE upfront cash…
I’m back from Sundance. This was one of those trips that you don’t plan. But when you get a call from the Utah asking…
Independent moviemaking has changed forever. If you are still holding out for the Sundance dream, you are wasting your time. What is the Sundance dream? It’s the thought that you’ll make a movie, get into Sundance and garner a gazillion dollars…
I love Kevin Smith’s attitude towards modern movie distribution. If you’re like most independent filmmakers, what Kevin was able to accomplish from his days of Clerks has been amazing. Back then, he not only dreamed the Sundance Dream, but he realized the dream as well.
“How do you plan to sell this movie and return my investment?” In the old model of filmmaking, traditional distribution was a lottery. So to answer that question, most filmmakers, especially first time filmmakers said something like this: “Filmmaking is risky. If we are lucky, we will get into Sundance and get a distribution deal.”
