Making a movie is exciting. But behind all the excitement, you’re wondering: “How am I going to sell this thing?” Grab this how to sell your movie checklist.
The whole world of movie distribution is changing. This is important because the success of you movie depends on distribution. Given the deterioration of DVD sales channels, to become successful as a filmmaker, YOU are now responsible for sourcing, engaging and selling your movie to your intended target audience.
Most filmmakers have no idea how to optimize their movie website. Most filmmakers have no idea what the word optimization means…
I HIGHLY recommend that you use a reputable 3rd party email marketing company to manage your audience list. While there are some great companies out there, over the past three years, I have utilized a service called Aweber. This is a reputable email marketing company…
I love Kevin Smith’s attitude towards modern movie distribution. If you’re like most independent filmmakers, what Kevin was able to accomplish from his days of Clerks has been amazing. Back then, he not only dreamed the Sundance Dream, but he realized the dream as well.
Couple this paradigm shift with the demise of DVD sales channels, and a lot of traditional distributors are now offering VOD deals to unsuspecting filmmakers, in the hopes something sticks. These folks usually promise filmmakers the validation of getting their titles into iTunes.
The veterans of the movie industry tell us that all this distribution deal disappointment is a result of improved technology. They optimistically tell us that our lost DVD revenues will be recouped by Video On Demand. Some refer to this as simply a market correction, implying that someday, somewhere, someone will figure out how to once again pay the big bucks for movies. But this is a pipe-dream.
As a feature filmmaker, one of the biggest problems YOU have is finding a traditional distribution deal (that actually makes sense) for your movie. With each passing day, we get closer and closer to a world where DVD sales channels are being replaced by video on demand. And while we are not there yet, after spending the greater part of last weekend watching streaming content on NetFlix and Hulu, I am now of the opinion that the days of DVD distribution are numbered.
When I published my article on leveraging VOD sales to finance your movie, I had no idea that a simple internet marketing formula for filmmakers would be such a polarizing issue. I can’t tell you how many Los Angeles based movie producers responded negatively through email. One guy even told me my grammar sucked.