Basic Movie Marketing Strategy

movie marketing strategy

What is your movie marketing strategy? This is one of the first questions I ask filmmakers whenever I put on a talk. And the reason I ask the question is simple. We need to solve a major filmmaking problem. But before I tell you about some of the awesome solutions out there - I want to first tell you about the problem. . . . And this is a problem many filmmakers don't … [Read more...]

How To Overcome Your Indie Filmmaking Challenges

indie filmmaking

Over the past year, we have seen a lot of developments in the indie filmmaking space. New technology coupled with non-discriminatory distribution has enabled many would-be filmmakers to finally get a feature made and distributed. While most of us in the indie filmmaking community welcome these changes - The downside to these innovations is the market is now saturated with … [Read more...]

How Film Finance Expert Tom Malloy Raised Over 25M

film finance expert Tom Malloy

When I got started in filmmaking, one of the biggest mysteries was how filmmakers found investors. I spent countless weeks and months seeking answers to the age old questions all indie filmmakers have: "How do I raise money to make my movie?" That one question sent me on a quest that involved dentists, doctors, car dealers, international pre-sales and a whole slew of … [Read more...]

Film Crowdfunding

Rollenmodell-crowdfunding

There are a lot of filmmakers who think it's still 1990. While it is nice to dream of Hollywood deals, the Modern Moviemaker refuses to ask permission. Film crowdfuding is gaining popularity as a viable way to raise money for movies. Aside from raising money, the more important aspects of crowdfunding include testing, proving and pre-selling your movie concept. Additionally, … [Read more...]

Modern Moviemaking Manifesto Explained

Last week I published a new filmmaking podcast called the Modern Moviemaking Manifesto. I published these ideas in response to all my veteran independent filmmaking friends who are currently having difficulty raising movie financing, and later, getting a return on that money. Since posting, I have gotten a lot of feedback. Most of it has been positive. But there have been … [Read more...]