Press Releases for Filmmakers

Many filmmakers must take charge of their own publicity and distribution. One trick that I utilize is frequent press releases. In the past, the idea of using press releases frequently may have been a borderline no-no. The common thought was, traditional journalists would see your "news" as noise. But these days, with a gazillion websites hungry for material, a well targeted … [Read more...]

How To Create a Press Kit For Your Indie Movie

Press Kit Assuming you're like most filmmakers with a movie, you have been building a bunch of relationships on your social networking sites. The next step in the process of filmmaking promotion is designing your press kit. If you don't hire a publicist, you'll need to create your own press kit. It's actually not that difficult. A press kit is basically a bunch of stuff … [Read more...]