Before you seek out independent film investors to help you realize your filmmaking goals, you need to do your homework.
The following film producer suggestions provide basic action steps. But before we get started, a little disclosure:
In the following filmmaking article, I am going to mention products and services. You should know that I most likely get paid a small affiliate commission to promote these things. But this will not affect your purchase price. And hopefully this saves YOU time!
1. Break Down Your Screenplay
Break down your movie script into a schedule. Use the information from your schedule to create your initial production budget. You could hire someone to do this for you, or you could grab a copy of Peter Marshall’s Online Movie Script Breakdown course.
2. Create A Business Plan
Utilize the information from your movie budget to write your movie business plan. Your business plan will detail how your movie money will be spent – but more importantly, your business plan will also detail how you will market and sell your movie.
Here is some movie business plan software: Movie Plan Pro
3. Create a Marketing Plan
Your business plan will also contain a your marketing plan. Creating a marketing plan is a relatively new step for filmmakers, but having an idea for how you will market and sell your movie is essential. Please note: Getting your movie into and selling your movie at Sundance should not be part of your business or marketing plan, unless you can guarantee acceptance to Sundance.
Here is some marketing plan software.
4. Budget Your Marketing in a Plan
In order to succeed, you must not only create a marketing plan, but you must budget the cost of your marketing. Again, allocating funds to your marketing is a new step for us filmmakers. In the past, your marketing was handled by movie distributors.
5. Update Your Budget
In the past, your initial budget only included your production costs. Now that you have your marketing plan, you will have to pay for your marketing. You will need to decide if these monies will come from your production budget – or will you go out and raise more money?
6. Crowdfunding To Cover Movie Project Legal
Once you are satisfied with your business plan, then you will need to find a lawyer – especially if you plan on approaching prospective investors. But doing this correctly can be expensive. So to raise the legal fees, consider testing your concept and marketing hook by creating a crowdfunding campaign. From this practice, you can possibly raise money to cover your legal costs.
7. Find Prospective Investors
Once you get the OK from your lawyer, you will need to reach out to rich people. If you’re from a small town, you probably already know who the rich people are. Pick up the phone and call them. Ask for a meeting to chat about your “business venture.”
Keep in mind that boldness is rewarded and if you don’t ask you don’t get. And in the event you need more information on how to build relationships with rich people so they can finance your movie, check you the indie producer’s guide to getting movie money.
Now get out there and find some independent film investors!