As a filmmaker, unless you’ve got a pocket full of superfluous cash and you’re setting out to make a one-off passion picture that never needs to earn its budget back, film is a business. And as is the case with all businesses, you need a plan that includes a thorough understanding of your market and [...]
If you ever asked yourself: How do I market my movie? You are not alone. One of our Filmmaking Stuff readers wrote in, asking some very good questions about how to find a VOD platform and how to choose a website domain. I have had one frustrating year of trying to launch my film for [...]
As a filmmaker, getting your movie into the various VOD marketplaces takes way longer than it should. The reason for this is simple. Every platform including iTunes, Amazon, NetFlix, Hulu and The Watchbox all want great content. The delivery standards required by some of these platforms are so high, that if even one frame is messed up, your title will be rejected! This is why video aggregators work with amazing encoders…
Do you remember retail DVD distribution? Do you remember walking into a video store and renting a video? Those days are gone. The demise of retail DVD distribution means that you can no longer depend on some video rental chain to buy 5,000 copies of your DVD. The advent of the internet…
A lot of filmmakers (who do not have website traffic) are being fed the idea that “content enablers” will magically source an audience. When I wrote the post about website streaming, I did so more in response to the never-ending slew of emails I get from various PR firms trying to push the next streaming gizmo for indie filmmakers – none of which solves the blatant problem of actually getting enough people to watch the movie…
Earlier this week, I caught wind of an indie production company based in Australia called Rapidfire Productions. This is a production company that operates as a self sustaining modern moviemaking business. They develop movies, get money, make their movies and through their own distribution arm, the company reaches the masses.
