Filmmaking Stuff Gets Updated

If you’ve been reading Filmmaking Stuff for any length of time, you probably noticed that Filmmaking Stuff has been updated.

When I first started this site I had no idea that it would become one of the most popular filmmaking websites in existence. My goal at the time was merely to share some filmmaking information with the world.

I remember sitting down and staring at the blank white screen before me without any idea what the heck I was going to write. I actually had to call a friend for advice. “What the heck should I write about?”

“Share all your filmmaking screw ups and tell em’ what NOT to do,” she said.

It is hard to believe but but that was close to 400 articles ago!

Moving forward, you can expect even more changes with the site. My goal is to feature dozens of guest writers, review some new products and most importantly- I want to always provide you with valuable information so you can take action and make your movie now!

If you are a veteran reader of Filmmaking Stuff, I hope these changes find you well. And if you are new to Filmmaking Stuff, I welcome you.

Drop a comment below and let me know what you think of the new Filmmaking Stuff.




Modern Filmmaking Business Plan

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Image via Wikipedia

Most filmmaking business plans are stupid. Why? Because most filmmakers have no idea how to project a possible return on investment.

Don’t feel bad. It’s not your fault.

Until five years ago, distribution was discriminatory, abusive and monopolistic. As a result, the old business model for indie filmmaking relied heavily on some 3rd party, middle-man distribution strategy. “If we are really lucky we will get into Sundance and get rich.”

These days, relying on a 3rd party middleman to buy your movie is like waiting for the Tooth Fairy. It’s a nice thought, but it’s not solid business. Instead, I recommend you answer these questions before you go into any production:

  1. Who Is Your Target Audience?
  2. How Large Is Your Target Audience?
  3. How Will You Reach Your Audience?
  4. What Is Your Marketing Strategy?
  5. How Many VOD Sales to Break Even?

After you answer these questions, then make sure you incorporate your marketing costs into your initial budget.

You might ask: “What if I just want to make movies and sell my movie?”
My response: “1995 called and they want their dumb distribution plan back.”

Like it or not, the world of filmmaking has changed.

If you hate asking permission to become successful in your own moviemaking business, then make sure you sign up for the filmmaking stuff newsletter.

Sell Your Movie For Maximum Profit

If you’re already a seasoned feature filmmaker, take a moment and think back: Do you remember when the idea of making movies seemed like a far away dream?

Do you remember when you first got the idea for your movie? Do you remember Your first day of production? Do you remember your first screening and how well everyone loved your work?

That happened to me with my first feature. Like you, I thought our movie would get into Sundance, play well, build buzz and if we were really lucky, we had hoped the movie would garner us a 3 picture deal. But that didn’t happen.

Sure, we got some offers, but they were not “deals.” (A deal actually pays money!)

So instead of exchanging our movie for an empty promise, we decided to try selling our movie on the internet. Little did I know, this one decision has changed the course of my movie making life. That was five years ago…

And since that time, the internet as evolved. If you’re a filmmaker with a movie, you need to get it selling in all the popular internet marketplaces, including Amazon and iTunes.

You don’t need a middle-man to make this profitable. I am going to show you my internet marketing secrets…

You can check out my “How To Sell Your Movie” system by visiting the website here.

New Filmmaking Service For Video On Demand Movie Distribution

Jason Brubaker is a Los Angeles based producer and an expert in video on demand distribution.

LA Based Indie Producer Jason Brubaker

If you’re a filmmaker, I don’t need to tell you that the world of filmmaking is changing. And if you’re one of the many filmmakers with a feature film, but no ROI, then you probably already figured out that traditional distribution is no longer profitable.

My questions:

  1. Do you have a feature collecting dust?
  2. Or do you know someone who failed to garner a traditional distribution deal?

If so, then I want to help.

For those of you visiting Filmmaking Stuff for the first time, my name is Jason Brubaker. I’m an LA based indie producer and an expert in modern VOD distribution. In a nut-shell, I help filmmakers get their movies listed, seen (and selling) through popular VOD outlets, like iTunes.

To find out more about me, pick up this month’s Movie Maker Magazine. “The future of Movie Making 2010.” On page 38, you’ll see my article on how to market and sell your movie on the internet. You can also check out my other movie distribution articles here.

If you are interested in discussing ways I might help YOU get your movie seen and sold through various Video On Demand channels, please feel free to email me here: Jason(at)

Happy Filmmaking!

Jason Brubaker
Filmmaking Stuff

Self Distribution and MovieMaker’s Future of Movie Making 2010

Movie Maker Magazine The Future of Movie Making 2010

Read Jason Brubaker's article on Self Distribution in Movie Maker Magazine, The Future of Movie Making 2010

If you get by a news stand, make sure you check out the latest issue of MovieMaker magazine. It’s The Future Of Movie Making 2010.

In the issue, you’ll get a whole bunch of useful movie making information, including the 25 Must-Have Movie Making Apps, information on HDSLR camera as well as a great interview with Roger Corman.

But if you want my humble opinion, one of most informative articles can be found on page 38.  There you’ll find some great tips on Self Distribution Solutions. You’ll get a step by step guide for taking your feature film from festival failure to self distribution success. And the best part?

I wrote it.

Ok. At the fear of sounding a little too self promotional, I’ve read the entire issue from cover to cover. And every article is useful. If you’re not near a news stand, you can read some of the articles and order an issue of the magazine by going here.

And if you have read my article, let me know if you have questions or comments.