What is Your Filmmaking Niche?

filmmaking niche

In movie marketing, there is this phrase I really like: "Marketing to everybody is marketing to nobody and niches will make you riches." And while not every movie is guaranteed success, it is much easier to find your audience when you choose a filmmaking niche. What is a filmmaking niche? It's making a movie for a small slice of a larger audience. For example, let's say you … [Read more...]

Film Distribution System

Film Distribution System

Independent filmmaking is often considered one of the riskiest businesses in the world. This is due, in large part to the inefficient nature of our business. Think about it. Indie film is one of few vocations where people create a product without any idea how they are going to market or sell it. Despite this reality, most indie filmmakers still make movies, subscribing to … [Read more...]

Filmmaking eZine and Free Tools

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Video on demand has forever changed the ways independent movies are made, seen and sold. And if you've not yet made a feature, you might wonder why this is important to you. I get excited about Video On Demand and the various popular internet marketplaces like iTunes and Amazon because movie distribution is no longer discriminatory. This means that you can actually … [Read more...]

Sell Your Movie For Maximum Profit

If you're already a seasoned feature filmmaker, take a moment and think back: Do you remember when the idea of making movies seemed like a far away dream? Do you remember when you first got the idea for your movie? Do you remember Your first day of production? Do you remember your first screening and how well everyone loved your work? That happened to me with my first … [Read more...]