How to Generate A Sticky Story Your Audience Will Love

sticky story

What do you think is the most important element of your pitch? After listening to thousands of pitches I can tell you that a “sticky story,” not just a story, but one I can easily remember. When you pitch someone it’s an opportunity to spread the word about your film to all their friends, right? Yes, but only if they can remember it. “Made to Stick” by Chip and Dan Heath … [Read more...]