Editing your movie is the final rewrite of your film. This is the time when you add all sorts of amazing layers to your work and smooth out the rough edges and finally – complete the picture. EDIT YOUR MOVIE When you reach this point in the filmmaking process, prepare to sit for hours in [...]
As they say, when trying to promote a movie that folks have otherwise not heard of, all ink is potentially good ink. And in this regard, even if you’re producing your movie somewhere locally you need make sure you present your marketing message with consistency. I say this because, regardless of publication or geography, most [...]
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Publicity is great. Especially when it’s free. And especially when the publicity is international. When we produced our first zombie movie, we had the great fortune of being profiled in a national entertainment magazine. In fact, once the magazine hit the stands, so many people flooded our website that our server went bonkers. HOLLYWOOD PUBLICITY [...]
I’m here today to remind you that whenever you’re producing a movie, a whole lot can change between development and prep. Assuming you can get the the cash and an entire team of people to help you, it’s now time for the real work! So what does that mean? SCHEDULE When you have all the [...]
As I mentioned in previous lessons, the name of the game in your first feature is to cut the need for hard cash, while at the same time preserving or improving your production value… You want to make your movie look more expensive than it is. I also mentioned how some filmmakers employ bartering or [...]