When news of our first feature went viral, thousands of raving fans flooded our website. At the time we were Ill-equipped to handle the influx. We had no lead capture system in place and our social media strategy was non-existent. And because we were so focused on landing a dream distribution deal, we had no idea [...]
If you asked me how to get press to cover your movie projects ten years ago, I would have told you to hire a publicist and rent a hot air balloon. The old mandate was to always have something newsworthy to say or refrain from sharing with the press. Thanks to social media sharing, what [...]
When I was starting out as a filmmaker, the only way to be taken seriously was to shoot on film. I remember saving up all summer to purchase an Arri BL 16mm camera and a few rolls of film. The idea was to shoot a film, get it processed, transferred to video, edited and possibly [...]
I’m a filmmaker. This is going on my 3rd year making films. I live in Long Beach, California which might as well be Siberia as far as film making is concerned. It definitely is not in the TMZ zone. Before I made a movie, I had no filmmaking experience nor attended any film school classes. [...]
Hollywood spends a gazillion dollars on movie marketing each year. But most independent filmmakers don’t have Hollywood marketing money to toss around. And if you’re like most filmmakers, by the time you read this article, odds are good that you spent all your money in production. If you’ve ever attended one of my speaking events, [...]
As a modern filmmaker, you need a website. For some of you, setting up a movie website is simple – you probably already have one. But for other filmmakers, getting a web footprint has been on your to-do list for way too long. This first version of your website does not have to be perfect, [...]
