When news of our first feature went viral, thousands of raving fans flooded our website. At the time we were Ill-equipped to handle the influx. We had no lead capture system in place and our social media strategy was non-existent. And because we were so focused on landing a dream distribution deal, we had no idea [...]
Filmmakers need an audience. Without an audience, you have no business. Many filmmakers ignore this part of the process. And let’s be honest, building an audience sounds a lot less sexy than actually making the movie. But here is the deal. Traditional film distribution once revolved around shipping physical product. There were fixed costs and [...]
If you ever wondered how to get film distribution, you’re not alone. When I started filmmaking, things were haywire. Accessing the marketplace was impossible without a distribution deal. And most movies never garnered a distribution deal that made any business sense. If you were lucky enough to get a deal, odds were good the deal [...]
Film distribution is changing. In addition to the major marketplaces, there are about 200 platforms (and growing) where you can feature your movie. The common thread between all these marketplaces is, they want technically sound, profitable content. If you have been been reading Filmmaking Stuff for any length of time, you know how much I [...]
As a filmmaker, you need to start thinking about your distribution strategy from day one. Why? Because the world is changing. Audience viewing habits are evolving. The ways in which peopled watch movies is no longer limited to movie theaters or renting a video from a video store. Over the past few weeks, I have [...]
Whenever I give talks on modern moviemaking, there is invariably someone in the audience who asks if I would personally produce his or her brilliant idea into a movie. In answering this question, I have to ask why the person wants to make movies? “Because I want to be famous.” At this point my jaw [...]
