The veterans of the movie industry tell us that all this distribution deal disappointment is a result of improved technology. They optimistically tell us that our lost DVD revenues will be recouped by Video On Demand. Some refer to this as simply a market correction, implying that someday, somewhere, someone will figure out how to once again pay the big bucks for movies. But this is a pipe-dream.
Sometimes I think filmmakers do things just because they believe it’s the way things HAVE to be done. That doesn’t necessary make it right. And admittedly, I’m not always right. But how I conduct my movie business works for me. And if you’re reading this, I assume you’re looking for some perspective just a little left of center. So here we go.