The Secret Society Of Modern Indie Filmmakers

Earlier this week, Sheri Candler was spreading word of mouth about a test screening of Gary King's indie film musical:  How Do You Write A Joe Schermann Song. So I did something I haven't done for awhile - I got out from behind my computer screen to meet and mingle with some new filmmakers face-to-face. As the lights dimmed and Gary's movie flickered across the screen, I … [Read more...]

Indie PMD With Jon Reiss and Sheri Candler

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Jon Reiss and Sheri Candler stopped by Filmmaking Stuff a few months back to discuss the  new role of the indie PMD. For those of you who aren't aware of the term - PMD stands for producer of marketing and distribution. It's a phrase Jon Reiss coined in his filmmaking book called Think Outside the Box Office. The feedback was so awesome, that I decided to have the interview … [Read more...]

Jon Reiss and Sheri Candler talk Movie Marketing and Distribution

Traditional independent filmmaking is changing. In years past, the independent movie business was defined by a filmmaker's ability to find a script, locate movie investors, raise the necessary money, make the movie and (hopefully) land an awesome distribution deal - and then live happily ever after. At least that was the dream. But these days, the entire model of indie … [Read more...]