How To Make Your Movie Rise Above The Noise

Rise Above The Garbage

Working in film distribution, I can tell you that everything is changing. Production is getting cheaper and easy access to the marketplace is the norm. This is an exciting time to be a filmmaker. Paradoxically, because more and more movies are getting made each year, this is also one of the most challenging times for making money as a filmmaker. We are experiencing a market … [Read more...]

How To Promote Your Movie Fan Page On Facebook

Movie Fan Page

As a filmmaker, you need to be promote movie on Facebook. I am assuming that you already have a personal profile. And if so, you know the platform allows you to stay in touch with friends, have conversations with co-workers and find pictures of your ex-girlfriend. (Not that I ever do those searches.) But from a promotional perspective, Facebook is a powerful tool for … [Read more...]

Basic Movie Marketing Strategy

movie marketing strategy

What is your movie marketing strategy? This is one of the first questions I ask filmmakers whenever I put on a talk. And the reason I ask the question is simple. We need to solve a major filmmaking problem. But before I tell you about some of the awesome solutions out there - I want to first tell you about the problem. . . . And this is a problem many filmmakers don't … [Read more...]

Would You Cast Actors Based On Twitter?

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Yesterday I met with a pretty well known Indie producer. We were talking about audience engagement and how filmmakers are now responsible for sourcing an audience. I'm a sucker for useful, actionable tips. So I asked him how he engages his audience. Actors Hired Based On Their Twitter Followers To give you an idea of budget range, this guy produces movies around … [Read more...]

Crowdfunding and Independent Movie Distribution

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A few weeks back I gave a talk and was surprised that many filmmakers in attendance had never heard of crowdfunding. If you are one of those filmmakers, crowdfunding provides you with the ability to reach out to your social networks and solicit your contacts for financial sponsorship. Crowdfunding and Independent Movie Distribution In this "many to one" funding model, … [Read more...]