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As a filmmaker, I think the idea of producing your own work is good. I don’t really believe in asking anyone for permission to make my movies – including traditional industry executives or other producers.
I see this in Hollywood all the time. People have an idea for a movie, but instead of trying to create their own movie business, they spend days, weeks, months, and (sometimes) entire lifetimes hoping to find someone else to do the heavy lifting.
While this may seem like an easy route, it can be a very difficult path. Why? Because you are relying on other people to do the producing for you. And in my opinion that takes way too long!
Imagine you are someone who desires to open your own business. Would you do it yourself? Or would you rely on someone else to do it for you?
Example: “Hey. I got this great idea for a hardware store. If I tell you my idea and show you my business plan, will you open my hardware store for me?”
Do you understand what I mean? Trying to create a business like this would be crazy talk.
Of course if you want to open YOUR own business, YOU would open it.
So if you happen to be one of those filmmakers with tons of ideas, but no feature credits, I highly suggest you focus less on finding someone to do the heavy lifting and instead, focus on testing the market to gain a realistic approach to your projects.
To get started, ask these questions:
- What is my Hook?
- Who is my intended target audience?
- What is my budget?
- Are there enough people within my target audience to justify the budget?
- How do I intend to reach my target audience?
- How much will my sales and marketing cost?
- From this, what is my projected return on investment?
If you’re new to the modern moviemaking model, then you will either agree with me or you won’t. In the event you like what you’re reading, then you can become part of the modern moviemaking revolution by grabbing a copy of the official Filmmaking Stuff newsletter. To grab it, go here >>
About Jason Brubaker
Jason Brubaker is a Hollywood based Independent Motion Picture Producer and an expert in Video On Demand distribution. He is focused on helping YOU make, market and sell movies more easily by growing your fan base, building buzz and creating community around your title. He is also available for speaking engagements.
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We learn this in school.