A few years back, I served as the director of operations for Distribber. At the time, Distribber was a wholly owned subsidiary of Indiegogo.
For those of you not familiar with the service, Distribber is a Video On Demand aggregator with a mission to help filmmakers get their movies seen and selling in popular marketplaces. And unlike traditional film distributors, Distribber operates on an upfront payment model, without locking you into a long term agreement.
For a little context on why I love the service, it is important to understand the past. Prior to video on demand, and in order to reach the marketplace, filmmakers HAD to go through a distributor. This meant that distributors had all the power. You either agreed to their terms or your didn’t reach the marketplace. As a result, many filmmakers agreed to crappy deals.
Given the demise in DVD distribution, filmmakers are now experiencing a paradigm shift. We are entering a world where all roads lead to video on demand. And unlike the old days, filmmakers do not have to take unfavorable deals to reach these marketplaces.
This is where Distribber helps. For an upfront fee and nothing off the back end, filmmakers can get their movies into the marketplace. And unlike traditional distributors, Distribber does not lock you into some long-term, exclusive agreement. With this transparent model, Distribber is very filmmaker friendly.
This means you:
1. Choose your preferred platforms and pay for access.
2. Distribber then works to get your movie into the platform.
If Distribber is not successful in getting your movie into the selected platform, Distribber refunds your money – minus a processing fee.
[Disclosure: We are a referral partner for Distribber. This means we get paid to advertise and promote. So please conduct your own due diligence prior to making any purchase both here and everywhere on earth.]
I first heard about Distribber years ago when I was trying to help my filmmaker clients get their titles onto iTunes. At the time, I was so enamored by the company that I enthusiastically applied to become a referral partner. And after working successfully with several clients, one thing led to another. And I was hired by Distribber as the director of operations.
Suffice it to say, I know Distribber very well and have stayed friendly with the founder, staff and the new owners.
Distribber is run by Nick Soares and his team at DiGi Worldwide. They actually purchased Distribber from Indiegogo.
After the acquisition, Distribber was updated to include partnerships with Redbox, Redbox Instant, Walmart, VuDu, Google Play and a few others. And from what the management reports, Distribber also has plans to expand to new territories including UK, Russia, South America and China.
Distribber also has enhanced the technology a bit. Here is a snapshot of their new reporting tools:
Distribber has advanced its technology and platform by adding new tools that include an affiliate program and a revenue-reporting tool. With these new distribution partnerships and capabilities, combined with the ability to retain 100 percent of the films’ revenue, filmmakers have more viability in the marketplace for their films.
We acquired Distribber simply because it completed our robust game plan. Allowing filmmakers to receive every option imaginable from funding to distribution, while maximizing their potential to not only return their investment but to actually make a living producing movies.” Nick Soares CEO
More specifically, Distribber was conceived as a solution to several persistent complaints from filmmakers and other creative rights holders about distributors in general and aggregators in particular.
In other words, the goal of Distribber is to put the power of a large distributor in the filmmakers hands. To find out more about the Distribber service offering, follow this link.
And if you have questions, please feel free to add them to the comments below.